The new deal spans three years, ensuring that the winter rally remains on the WRC calendar at least until 2027.
The rally will also remain in the city of Umeå through the duration of the agreement covering the years 2025-27. Umeå hosted Rally Sweden for the first time in 2022.
“We know that together with Umeå and the region we have an incredible potential to develop Rally Sweden even more, both as a competition, but also as the event and the folk festival it has already established itself as, it feels fantastic that we have the agreement in place,” says Anna Nordkvist, CEO of Rally Sweden.
Previously, the rally’s central location was significantly further south in Torsby, where winter conditions were not guaranteed. In contrast, the area around Umeå has had plenty of snow over the past two winters.
The previous agreement for Rally Sweden was set to expire next year, but it is now certain that the competition will remain a part of the series for a long time to come.
“This agreement secures Sweden’s place in the FIA World Rally Championship and the future of the WRC’s only pure winter rally. The move to Umeå has proven to be a resounding success and we thank Umeå for the will to develop with us and Rally Sweden and also a big thank you to the Västerbotten region for the support and welcome during Rally Sweden week,” praises Simon Larkin, event director of the WRC Promoter.
The 2024 WRC season kicks off in just over a month with Rally Monte Carlo. Rally Sweden is scheduled for February 15-18.
